USC in the News

USC In the News 9/22/2017

The New York Times published an op-ed about "New Dimensions in Testimony," a partnership between USC Shoah Foundation and the USC Institute for Creative Technologies to digitally preserve interactive versions of genocide survivor testimonies. The author produced a short documentary to answer the following questions: How did survivors feel about this new technology? Could it really keep these interactions going? What would it feel like to have a conversation with a digital survivor? Although different than having a conversation with a physical person, the author hopes projects like these will continue dialogue about past injustices.

The Wall Street Journal reviewed a new television drama by director Jeremy Kagan of the USC School of Cinematic Arts. Kagan's new show, "Shot," chronicles what happens when a gun goes off from three different perspectives. Jewish Journal profiled Kagan ahead of the show's premiere. "I've ridden in ambulances with the EMTs and seen the ripple effect of what one bullet can do," Kagan told the reporter.

Insider Higher Ed highlighted research by Shaun Harper, director of the USC Rossier School's Race & Equity Center on campus climate and race issues around the country. "The kind of things that we're reading online now and seeing in tweets and in Facebook posts are consistently the same kinds of things I've been hearing for a decade in focus group interviews and our climate studies," said Harper.  Harper expressed disappointment that schools often failed to act effectively based on the data he has presented.

CNBC and Fast Company featured a new partnership between the USC Center for Body Computing and Lyft to offer transportation to seniors through a grant from UnitedHealth and AARP. Leslie Saxon, director of the center, will study if taking rides can reduce feelings of loneliness and isolation in seniors and improve their health by helping them get to medical appointments on time. The test program will be offered to a select number of Keck Medical Center of USC patients.

IANS (India) and ANI (India) highlighted a new collaboration between the USC Rossier School's and USC Viterbi School's Center for Human Applied Reasoning & the Internet of Things (CHARIOT) with Smartron to develop personalized education through wearable and other technologies. "Incorporating wearable devices and artificial intelligence into the daily curriculum and teaching methodologies could help teachers to effectively map students' learning curve and administer tailored interventions at the right time," said Kenneth Yates, co-director of the center.

KPCC-FM quoted Dowell Myers of the USC Price School on why Seattle is a popular destination for Los Angeles residents who move out of state.

Newsweek quoted Ed Avol of the Keck School of Medicine of USC on why it is difficult to set a "safe level" for air pollution exposure.

The Wrap quoted Ira Kalb of the USC Marshall School about the importance of consumer trust in a brand and company.

The Christian Science Monitor quoted Jody Armour about the false assertion that left-leaning individuals are becoming more violent in their political opposition.

The Wall Street Journal published commentary by Jennifer Deal of the USC Marshall School's Center for Effective Organizations on why companies should foster socializing and friendships among its employees.

Forbes published a Q&A with USC Annenberg School graduate student Maria Rodriguez about her video thesis on influencer marketing. Rodriguez mentioned USC Annenberg School faculty and lecturers Fred Cook, Paula Askanas and Bob Feldman.

New York Post cited research by the USC Annenberg School's Innovation Lab about the European ad agency ExoClick, which displays ads on illicit file-sharing websites, like Anon-IB.

The Verge cited research by Stacy Smith of the USC Annenberg School's Media, Diversity & Social Change Initiative and colleagues on the lack of gender parity among film directors for the highest grossing American films.

Axios noted comments by Jonathan Taplin, professor emeritus of the USC Annenberg School, on regulating the world's largest technology companies.