USC Experts

Fred Cook

Crisis Management Product marketing Polarization Activism Corporate communications Social media ‘ PR Advertising Technology Media

Expert in presidential elections, and political advertising and policy

Expert in U.S. politics and government, especially the role of race in the political process

Emmy Award-winning TV correspondent and NPR commentator with expertise in broadcast journalism

Expert in media/web analytics, the evolution of the news industry and online journalism

Expert in debating, argumentation, advocacy, political communication and public diplomacy

Expert in popular culture, digital technology and entertainment, including media habits of liberals versus those of conservatives

Expert in Millennials, politics, how technology impacts both

Expert in urban planning, social networks and the economic impact of art and culture

Expert on American evangelicalism as well as media coverage of religion