Cheryl Wakslak
- Associate Professor of Management and Organization at USC Marshall School of Business
Expertise Summary
Expert in managerial and organizational decision-making
Expertise
- managerial decision-making
- organizational decision-making - how distance in time, in space, and on social dimensions shapes information processing and interpersonal interaction
- abstract messages
- public speaking
- interpersonal communication
- effective communication
Additional Information
Wakslak, who earned her Ph.D. in psychology from New York University, has studied the use of abstract language to signal power and how speakers use abstract messages when addressing larger audiences. Her research has focused on the effectiveness of visual versus verbal means of communication in interpersonal communication and how the perceived distance between the speaker and audience impacts the effectiveness of select methods. She can discuss the relative strength or weakness of Presidential candidate’s stated positions and communication means to build support throughout the ongoing debate and election cycle.
Her findings have been published in numerous respected scholarly outlets, including the Journal of Experimental Psychology: General, Journal of Personality and Social Psychology, Journal of Consumer Research, Organizational Behavior and Human Decision Processes, and Psychological Science. She is a fellow of the Society of Experimental Social Psychology, received a Sage Young Scholars Award in 2015 from the Society of Personality and Social Psychology, and has been recognized with several awards of excellence from USC.